On 24th November at the new etc.venues in Manchester we are bringing together a unique group of medical meetings experts to look at the role of technology in the changing medical meetings landscape.
Over the last few years we have seen great change in medical meetings, with changes to the funding model for congresses, ever tightening control over how Pharmaceutical Companies and Healthcare Professionals can interact, and the rise of a new generation of HCPs with different expectations about how they will use technology in their professional lives. Medical meeting owners are wrestling with all of these trends.
On the technology side, meeting owners continue to search for new ways to enhance the customer experience through technology, to use data from technology to quantify the impact of the meeting and using virtual meeting technology to enhance, supplement or supplant the HCP's meeting experience.
Our session will be an open, collaborative session designed to understand current best practice and to shape future strategy for the use of technology in medical meetings.
If you are a medcomms or pharmaceutical professional with responsibility for medical meeting content or strategy then please contact firstname.lastname@example.org to book your place.