EVENT TECHNOLOGY EXCELLENCE

Audience engagement is a universal benefit to events. Across all sectors and meeting types, if you can involve the audience you will give them a more memorable, motivating and informative experience.

There are some industry sectors which use interactive technology in a particular way, as highlighted below, but the technology has wide application due to its flexibility.

EVENT TECHNOLOGY EXPERTISE IN EVERY SECTOR

We are trusted and relied upon by organisations large and small, including 30 of the FTSE 100, as their go-to resource for event technology and advice. We pride ourselves in adapting to the needs of each client and the available resources to achieve the best outcomes every time, supporting your investment in technology.

Our experience includes:

PHARMACEUTICAL & MEDICAL COMMUNICATIONS

Live events are a fabric of the ever-changing pharmaceutical and medical communications industries. Insight harnessed at such events can be ground breaking and life changing, and nothing can be left to chance.

Our Connector service is currently the most-used solution for this sector for symposia, advisory boards and investigator meetings for several reasons:

Firstly, Healthcare Professionals often need a simple, provided device as they cannot use their own device. Secondly, Pharmaceutical and medical communications events are often delivered in multiple locations, some of which can prove to be challenging environments where internet can be unavailable, precluding the use of almost all event apps. Thirdly, events, such as symposia, can be very short, requiring a plug and play setup.

Finally, it is often critical to ensure we have the correct insights logged accurately for each each participant and our Connector Voting Keypad is the most reliable way to do this.

Our experience in delivering robust, secure, well considered solutions, shaped by expert planning and advice, ensures outcomes are optimised. Whether we are supporting the use of event technology to engage with thousands of people at complex, multi-site international conferences and congresses, or we are tasked with navigating and capturing critical insight from a small workshop of 20 of the world’s leading clinicians, our technology and advice provide the best-fit solution.

Types of events include:

Advisory Boards
Sales Meetings
Training
Congresses & Symposia
Product Launches & Sales Kick-offs

Explore our case studies to learn more about event technology for pharmaceutical and medical communications.

“Crystal played an integral role in helping us achieve a truly engaging event for our senior managers; we were able to conduct a two-way dialogue with in excess of 200 individuals. The delegates said that they loved the inclusive nature and the opportunity to share their views and opinions”
Pfizer

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FINANCIAL & PROFESSIONAL SERVICES

Many high profile financial and professional services companies work with us to shape and deliver event technology throughout their event programmes for internal and external stakeholders.

Financial and Professional services clients use events as a cornerstone of their client engagement programmes. When they hold an event for clients they want to ensure that everything goes exactly to plan. They are also ambitious with technology – seeing it as a differentiator for their meetings - so they look for a partner who not only has the technology to wow clients but have exacting standards for service.

With our unrelenting attention to detail and service quality we are a natural fit. Financial services companies also have some of the most rigorous standards for data security so they rely on a partner who can provide thorough documentation of their data security process.

Types of events include:

Leadership Meetings
Client meetings
Seminars & Briefings

Explore our case studies to learn more about event technology for financial and professional services.

“The technology allowed a speed and efficiency of communication which ensured that all ideas and intelligence was captured; when analysed, this led to real, business winning initiatives”
Deloitte

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FMCG

We work with a range of well-known FMCG companies to optimise communication, engagement and insight garnered via their meetings.

FMCG companies are, by their nature, global, complex and facing great change. They place great value on face to face and virtual meetings and we are proud to form a cornerstone of this communication strategy for many of the world’s largest FMCG companies.

At the simplest level, we transform quarterly leadership webinars into open dialogue sessions through our engagement app and train client teams to build engagement into their communication. In face-to-face environments we provide collaborative technology for senior leadership, supplier and stakeholder meetings.

Types of events include:

Employee Engagement
Leadership Meetings
Virtual & Multi-Site
Workshop & Group Collaboration

Explore our case studies to learn more about how our event technology solutions and advice can enhance all event types.

“The technology and facilitation allowed us to achieve so much in the time we had. The delegate interaction that the voting and brainstorming allowed was superb and we had a lot of positive feedback”
Nestle Purina

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PETRO-CHEMICAL

Crystal Interactive have worked with various organisations within the petro-chemical industry to inject interactivity into their meetings to maximise engagement and capture insight.

Petro-chemical companies are some of the most complicated, geographically diverse and focus on managing their risk in operations and reputation.

When management teams come together the focus is frequently on capturing, sharing and embedding best practice, as well as to disseminate strategy. In these settings interactive technology can provide a useful opportunity to share ideas and best practice and to deepen the learning of delegates.

Types of events include:

Leadership Meetings
Training
Virtual and Multi-site
Workshop and Group Collaboration

Explore our case studies to learn more about how our event technology solutions and advice can enhance all event types.

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LEGAL

Many global industries continue to face paradigm shifts in the way they operate; none more so than the legal industry. Navigating this change and shaping the future of the legal profession is a focus not only for individual firms but also across the industry.

Whether tackling broader issues, or focussing on firm-specific projects and development, we have extensive experience of delivering event technology to best effect, throughout the industry.

As partnerships, legal firms have to reach decisions as a partnership group, which can be difficult. We have helped many partner groups to reach alignment on key issues, often working alongside management consultancy firms such as Møller PSF Group.

The holy grail for law firms is to maximise cross-selling between disciplines but this can be hard to achieve. Internal meetings are often a crucial opportunity for partners to find out about each other’s clients and skills, and to build trusted relationships and interactive technology can be key in facilitating that process.

Types of meetings include:

Leadership Meetings
Seminars and Briefings
Training
Client Meetings
Workshop and Group Collaboration

Explore our case studies to learn more about event technology for legal.

“Using the cards and iPads got all participants engaged from the outset and stimulated discussion on crucial trends that will impact member law firms. The sessions and technology allowed participants to share with each other and then see the trends their peers thought would have the greatest impact and discuss how to prepare for these outcomes.”
Lex Mundi

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EVENT AGENCIES

Organisations rely on their event agencies to deliver flawlessly whatever the event, and to continue to break the mould with event innovation. Event agencies have long-term, trusted relationships and to preserve those, they look to their partners for new ideas which add value to their client events while ensuring that whatever is deployed works.

Crystal has worked alongside live event and communication agencies on the full range of event types to deliver outstanding outcomes. Whether the goal is to maximise engagement or to gather unique industry insight, we have experience in how to achieve your objectives using our tailored technology and advice.

We have worked with agencies since our inception, and we understand and respect the value of the agency and the bond they have with their clients. We work collaboratively, aligning with your team to support the delivery of your project, seamlessly enhancing the outcomes with tailor made event technology solutions. We are proud to be considered a part of the team with many of the most successful event agencies.

Types of events include:

Congresses and Symposiums
Employee Engagement
Expos and Exhibitions
Industry Conferences
Leadership Meetings
Pharmaceutical and scientific meetings
Product Launches and Sales Kick-offs
Quizzes Social and Networking
Roadshows
Seminars and Briefings
Stakeholder Meetings
Training
Virtual and Multi-site
Workshop and Group Collaboration

Explore our case studies to learn more about event technology for agencies.

“If you do anything new this year, get your clients to use the IML Connector – it’s a blast and everyone from the client to the production team will thank you for it!”
FCM-I

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OURCLIENTS

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